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Why Choose a Career in Digital Marketing

The Digital Revolution

The world is rapidly shifting from analogue to digital, we are consuming more and more digital content everyday. It’s time to not just observe, but to be an active part of this Digital Revolution. Organizations are fast adapting themselves to the digital revolution. Digital marketing is set to be the future of marketing, offering a wide variety of specializations and tall pay packages.

What is Digital Marketing?

Digital Marketing, also known as Online Marketing, Internet Marketing or, Web Marketing, is the marketing activity that is carried out online as opposed to marketing done through traditional offline media like newspaper, magazine, radio, television or outdoor.

Digital Marketing can take your Career to New Heights

Globally Digital Marketing is undergoing exceptional growth and has become the focus of every organization’s marketing plans. As a marketing professional, you need to know how to leverage the digital media to your advantage. Digital marketing offers abundant career opportunities within its diverse segments. Some of the emerging segments within digital marketing are:

• Mobile Marketing

• Social Media Marketing

• Email Marketing

• SEO (Search Engine Optimization)

• Digital Analytics


• Web Anlaytics

• Adwords Specialization

What is the "Pay Off?"

According to Indeed, the average salary for a digital marketing professional is 82,000 USD p.a and for SEO and analytics skills it is 102,000 USD p.a, making them the highest paying skills in digital marketing. The rise in digital marketing trend has widened career opportunities for its professionals. Make the most of this, with the right training from an expert. Join our program, empower yourself with hands-on experience under the guidance of an industry expert and get certified too!

Where can I Develop my Digital Marketing Skills?

Modern Theory Institute is a Skills Training an Education Center that offers a full Digital Marketing Program, taught by an Industry Expert. The program covers fundamental and advanced concepts of Digital Marketing and helps you work your way towards certifications in Google Analytics and Google AdWords, two essential certifications in the Digital Marketing Industry.

CLICK HERE to view our course outline.

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